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September 10, 2025Arts education and science

On the Issue of Territory Branding (The Experience of the Siberian State Institute of Arts Named After Dmitry Hvorostovsky)

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Authors

PRPolina V. Rybakova

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Overview

Analysis reveals the impact of graphic design on regional identity and branding strategies, indicating its role in competitive brands.

Key Points

  • Territorial branding enhances regional identity, using graphic design principles to strengthen competitive brands.
  • Case studies like the Krasnoyarsk. 380 project demonstrate effective visual identity strategies in branding.
  • The analysis covers design approaches influenced by pedagogical and socio-economic literature for better regional branding.
  • Collaboration within the Design Department promotes creative and innovative projects, contributing to successful territorial branding.

Cite This Study

Polina V. Rybakova (2025) studied this question.

synapsesocial.com/papers/68c1bd4254b1d3bfb60eec43https://doi.org/10.36871/hon.202502083
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Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1The Prospects for the Development of Territorial Branding in the Context of the Experience Economy2024
  2. 2Branding of Russian Cities: Theoretical Foundations and Practical Implementation2025
  3. 3Using Branding in Regional Development2025
  4. 4Regional branding in strengthening Russian national identity: empirical challenge and expert response2024
  5. 5TERRITORIAL BRANDING AS A TOOL IN THE DEVELOPMENT OF ARTIFICIAL IN-TELLIGENCE TECHNOLOGIES IN THE REGION (ON THE EXAMPLE OF ST.PETERSBURG)2024