Analysis demonstrates significant links between reputational factors and socio-economic development, suggesting enhanced regional branding.
The article examines the influence of reputational factors on the socio-economic development of the subjects of the Volga Federal District. Based on a comprehensive methodology combining the analysis of the dynamics of indicators and correlation and regression methods, a non-linear impact of reputational factors on the development of regions is proven. The results demonstrate that the qualitative characteristics of the region's brand have a more significant impact on the parameters of socio-economic development than quantitative indicators. The study confirms the need for a systematic approach to managing the reputational capital of the region as a tool for sustainable development.
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Nadezhda Lesnyh (2025) studied this question.
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