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September 16, 2025Journal of Hospitality and Tourism Insights

Advancing sustainable tourism through virtual reality technology: a systematic literature review using the ADO framework

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Authors

VKVarun KumarBKBijay Prasad Kushwaha

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Overview

Systematic review explores the influence of virtual reality on sustainable tourism, suggesting new approaches for stakeholders to improve ecological preservation.

Key Points

  • Virtual reality technologies can enhance visitor experiences while minimizing environmental impact.
  • The review identified 71 antecedents that influence decisions and outcomes in sustainable tourism.
  • Utilizing the ADO framework allowed for a systematic analysis of literature related to VR and sustainable tourism.
  • Stakeholders should focus on ethical dissemination of VR experiences to foster sustainable tourism practices.

Cite This Study

Kumar et al. (2025) studied this question.

synapsesocial.com/papers/68d453a431b076d99fa59b4chttps://doi.org/10.1108/jhti-04-2025-0482
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Also Consider

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  1. 1Exploring virtual reality and augmented reality applications in tourism destination research: a systematic literature review and directions for future research2025
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  3. 3Identifying the Enablers, Intermediaries, Experiences and Responses: A Virtual Reality Conceptual Framework for Sustainable Tourism Development2025
  4. 4Virtual Reality in Tourism Research: A Thematic Literature Review2025
  5. 5A SYSTEMATIC REVIEW OF TECHNOLOGY’S IMPACT ON THE TOURISM INDUSTRY2025