October 7, 2025Arty Jurnal Seni RupaOpen Access

Analysis of Instagram Usage as a Media for Publication and Promotion of the 2023 Artjog Festival

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Instagram positively influences the promotion of the ARTJOG 2023 festival, enhancing its visibility among audiences.
The analysis shows that ARTJOG-themed content on Instagram provides inspiration and insight to users who engage with it.
The research relies on observation and documentation analysis from the official Instagram account @artjog.id.
Utilizing social media like Instagram is essential for adapting to contemporary art dissemination and preservation.

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Descriptive analysis reveals Instagram's influence on the publication and promotion of the ArtJog festival, indicating its effectiveness.

Nurcahyati et al. (2025) studied this question.

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