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February 26, 2024Asian Social ScienceOpen Access

A Corpus-Assisted Analysis of Conceptual Metaphors in K-Beauty Metaphoric Advertising

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Authors

XYXiaohua YuYLYounghee Cheri Lee

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Yu et al. (2024) studied this question.

synapsesocial.com/papers/68e779e4b6db6435876ee509https://doi.org/10.5539/ass.v20n2p1
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Also Consider

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  1. 1Figures of Rhetoric in Advertising Language1996 · 696 citations
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