Impact of Eps and DPS on Stock Price: A Study of Selected Public Sector Banks of India

The words "Electronic Commerce" and "Internet marketing" are now normally used by business houses and consumers around the world as markets are recognizing the available opportunities for exchange function in the on-line business environment With the rapid change in the |information technology, the frequency of human-computer interactions increases, which regards trust as an important factor between users and websites Ajzen (1988) divided trust in technology into trusting beliefs and trusting intentions. This increasing frequency of human -computer interaction has paved the way for the banking industry to provide services to the banking customers online but also banks has to ensure about the expected quality of services can be delivered or not. According to Internet World Stats, India has occupied the third largest country in number of internet users around the world following China and USA on first and second positions despite having a less internet penetration rate as low as 8.5 percent. In the previous literature, it has been observed that retaining customers in online service is very difficult. Therefore, this research study aims at understanding the services quality factors and their effect on the satisfaction of customers in case of e-banking.