What question did this study set out to answer?

The paper aims to explore how digital twins can enhance operations and sustainability in hospitality and tourism.

Digital twins in hospitality and tourism: a theory-informed framework for system-level integration

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Conceptual framework explores digital twins’ benefits and challenges in hospitality and tourism, suggesting future research directions.

The paper aims to explore how digital twins can enhance operations and sustainability in hospitality and tourism.
Adopts a conceptual, theory-informed approach
Draws on literature from digital twin engineering, smart tourism, and systems theory
Develops an integrative framework for operational logic using digital twins
Digital twins improve operational efficiency and personalize customer experiences.
They enhance information integration for better decision-making and support sustainability efforts.
Challenges include high costs, technical complexity, and data integration issues.

Bilgihan et al. (2026) studied this question.

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