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April 5, 2026SHILAP Revista de lepidopterologíaOpen Access

Human-centered digital twins in hospitality: how employee perceptions and system design shape adoption

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Authors

DMDesiree Manzano-FarrayMSMoises Segura-CedresLALidia Aguiar-Castillo

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Overview

Explores employee perceptions influencing adoption of human-centered digital twins in hospitality, indicating implications for system design.

Key Points

  • This research aims to understand how employee perceptions and system design impact the adoption of human-centered digital twins in the hospitality sector.
  • Examined individual perceptual factors influencing intention to use digital twins.
  • Focused on performance expectancy, effort expectancy, and trust as key dimensions.
  • Investigated the role of gamification in shaping these perceptions.
  • Collected data from 141 customer-facing hotel employees in Europe using a structured survey.
  • Applied exploratory factor analysis and multiple linear regression for data analysis.
  • All three factors—performance expectancy, effort expectancy, and trust—positively influence intention to use.
  • Performance expectancy was the strongest predictor of adoption intentions.
  • Gamification moderated the relationship between effort expectancy and intention to use, weakening the effect of effort expectancy at higher gamification levels.

Cite This Study

Manzano-Farray et al. (2026) studied this question.

synapsesocial.com/papers/69d1fba0a79560c99a0a1b08https://doi.org/10.3389/frobt.2026.1772854
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