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November 1, 1982Journal of Marketing Research

Some Methods for Respecifying Measurement Models to Obtain Unidimensional Construct Measurement

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Authors

JAJames C. AndersonUniversity of ExeterDGDavid W. GerbingPortland State University

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Anderson et al. (1982) studied this question.

synapsesocial.com/papers/6a10550dd91177df95fca506https://doi.org/10.1177/002224378201900407
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