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March 30, 2024The Institute of Management and Economy Research

Study on the Influencing Factors of Business Performance and Loyalty in O2O Industry: Focusing on the Food Delivery Apps

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Authors

DHDae Yong HyunChonnam National UniversitySKSunyoung KimRutgers, The State University of New JerseyBLByung-Heon LeeKyungpook National University

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Cite This Study

Hyun et al. (2024) studied this question.

synapsesocial.com/papers/68e71b93b6db643587694d6dhttps://doi.org/10.32599/apjb.15.1.202403.193
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Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1Study on Chinese O2O Service Users' Oflline Food Service Platform2024
  2. 2Examining Online and Offline Service Quality Impacts on O2O Platform Reuse Intentions2024
  3. 3The impact of O2O service quality on customer satisfaction and repeat purchase intentions in the food service company2024 · 1 citations
  4. 4An Analysis of the Effect of Platform Information Quality and Customer Information Quality on Customer Loyalty to Online to Offline Platforms2024
  5. 5A Study on the Intention of Using the O2O Platform in Traditional Markets2021