Optimizing Google My Business to Increase the Competitiveness of Mainan Village MSMEs in Thematic Community Service Activities Universitas Indo Global Mandiri

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Case study reveals digital transformation in MSMEs increases visibility and consumer trust in Mainan Village.

MSMEs improved their digital capabilities through Google My Business optimization, enhancing competitiveness.
The initiative showed that using Google My Business allowed businesses to establish a credible online presence.
Case study of Rengginang Ceu Eem highlighted successful visibility on Google Search and Maps with all essential information.
This activity supports the digital transformation of MSMEs, indicating a need for ongoing adaptation in modern markets.

Sabina et al. (2025) studied this question.

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